Master the ultimate form of influence

Taking the audience on an inspirational journey from the birth of humankind to the present, Justin Cohen shows how the explosive speed of progress is fueled by our unique ability to tell stories. If you want to grow an organisational culture, share knowledge, sell a product or lead a team you need to use the oldest and most powerful form of influence, you need to tell a story. Even when we’re not speaking, our brand, offices, clothes and interpersonal style are telling a story. Finally there are the stories we tell ourselves, these are the source of our success or failure.

In What’s your story? participants will learn to:

➢ Use stories to inspire action
➢ Define and enhance the story their brand tells
➢ Turn a dull story into a riveting one 
➢ Lead change with a new story
➢ Transform dead corporate values into living behaviors
➢ Think, speak and act out better stories

With a combination of cutting edge research, humor, entertaining stories and practical take-home tools, Justin will help your people master the ultimate form of influence. This is a spectacular, multi-media presentation that will inspire delegates to tell better stories to their team, customers and above all, themselves.

Justin is much more than a motivational speaker. He is informative and provides practical suggestions that go beyond short-term motivational hype.
Maxine Van Der Vyver, Senior Advertising Manager, Media 24

‘Justin delivered a powerful message that will have a long lasting effect on our people. We are experiencing early returns on our investment with a clear increase in sales numbers.
Raymond O’Neil, MD, HSBC MIDDLE EAST

‘I think the standing ovation Justin got says it all!’
Leanne Burrows, Key Accounts Executive, Ster Kinekor